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Mark Zuckerberg joins (also) the podcaster revolution

MARIA FOSADOJULY 24, 2019

If in spite of everything we are telling you, you still had doubts about whether the podcast is a passing fad or a trend that is here to stay, don't miss the latest one! Mark Zuckerberg, Facebook CEO himself, already has his own podcast !
If the fact that Spotify became the new advertising weapon on Spotify , and that Google launched with Google Podcast and Facebook with Facebook Live Audio gave us clues to its popularity, that a great like Zuckerberg joined this fever says more than you think . Do you want to know more about his podcast? Keep reading! We tell you all the details.
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Spotify, Google, Facebook and now ... Zuckerberg!
That podcasts can be part of your content marketing strategy does not surprise you. Nor does the great success that they can present . We have more and more clues that this format is here to stay.
Now we find that the great Facebook CEO has also released his own podcast, just the same day his company released the first quarter 2019 financial results report . Of course, if you are already a faithful follower of their publications on this social network, you are probably already in the know of the first chapters.
Why? Well, basically because his podcast, Tech & Society with Mark Zuckerberg , echoes the conversations he has had with other experts about the impact that technologies have around the world.
What you'll find on Mark Zuckerberg's podcast
As of today, Mark Zuckerberg's podcast is available on Spotify and these three audios await you:
• Tech and Law with Harvard Professor Jonathan Zittrain ;
• Tech and Journalism with Mathias Döpfner of Alex Springer ;
• Tech and Democracy with Yuval Noah Harari .
Zuckerberg had already posted the videos of these conversations on his Facebook page and, although these have millions of visits, the figure does not seem too high for a person who has more than 118 million followers on Facebook. Of course, the audio format seems like a good opportunity to get this content to reach more people in a slightly different and attractive way for today's audience.
What's Behind Mark Zuckerberg's Podcast
Facebook is usually in a continuous process of improvement . This is demonstrated by the intentions of Mark Zuckerberg when he announced, among many other developments, the commitment to virtual reality on his platform . But why is the very CEO of the company launching a podcast now? The first answer is found in the New Year's resolutions for this 2019 of Mark Zuckerberg.
The CEO stated that his plan is to launch a series of debates on the future of technology in society , which are related to opportunities, challenges, hopes and concerns. The information that appears in their videos and in the podcast is basically the same, but that it is in both formats is no coincidence. The podcast offers the opportunity to enjoy these discussions without having to stick to the screen for more than an hour, something that many users appreciate.
Do you also want to make your own podcast? Rubén Bastón recently shared a tutorial to make a very interesting free podcast.
Do not miss it! Ah! And of course, don't forget to subscribe to our podcast, with the best interviews with the greats of the digital sector. You can subscribe to the weekly Marketing4eCommerce Podcast at:
• Apple Podcasts
• Google Podcasts
• Spotify
• Ivoox
• TuneIn
• Anchor.fm
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